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VOL 3. NO. 13 Friday, March 3 - Thursday, March 15, 2001
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BUSINESS/NETWORKING
Start That Business Right Now!
By Avonie BROWN
I know you've thought about or had elaborate daydreams about the possibilities. You may even have picked up a book or two on the subject. And while cruising through the grocery store, you have found yourself drawn to sources like {Black Enterprise} that regularly document the success stories of black folks who are doing for themselves. "Why not me?" you ask yourself.

Adama Grayse Tendahyi (Tammy Craig), believes that you too can realize your dream of business ownership and financial independence but first we must understand and remove the obstacles that stifle our progress. She will explore these issues in detail during a five-week workshop beginning on March 4 and running through April 8 at the Smai Tawi Sacred Woman Sacred Man Cultural Wellness Center (2849 Georgia Avenue, NW). Each Sunday, from

Courtesy Photo

10 a.m. to 3 p.m., Adama will guide participants through a series of interactive activities that will allow you to explore the technical requirements necessary to start a business, as well as the personal issues that must be confronted if you are to bring your vision of a self-sustaining business from idea to full manifestation.

"My workshop takes a very wholistic approach to the process. The reality is there is a wealth of information out there and places you can go to get everything from the kind of business structure you can set up to low interest loans that are guaranteed by the government," Adama said. "The resistance comes from the individual." And both areas must be addressed if your business is to become a reality.

First we may not be clear on what it is that we want to do or can do. "In your heart you may know that you need to do something because your job has become no more than a paycheck. But you end up drifting along frustrated because you cannot figure out what your true calling is. Sometimes it simply requires focus and patience and it will be revealed to you," Adama explained. But she also admitted that for many of us oftentimes the realities of life and living also prevent us from making the time and space to get the business started. "You have to make your business a priority because until you do you will remain stuck where you are. As Iyanla Vanzant says, `Where you find your behind, your mind put you there.'"

The overarching factor that keeps us stuck where we are is FEAR! said Adama. "But we can overcome the fear if we understand what our core needs are, what our sacred work is suppose to be."

Adama speaks from personal experiences. With a Bachelor of Science in Business Studies and a Masters of Science in Student Personnel Administration from State University of New York at Buffalo (SUNY Buffalo), she was on track for traditional corporate success. But she very quickly became disillusioned with that environment. So she left it, and took some time to focus on her health and to figure out what it was she really wanted to do with her life.

During this period of personal and occupational transformation she began to consult with small black business in and around the Washington DC area. To date she has worked with a range of businesses and budgets. Additionally, Adama and two partners are currently working to launch the new company Advance Learning Processes, LLC, in Pittsburgh by June 2001. It is from these hands on experiences that Adama has extracted the concepts and practices that determine what makes a successful and /or unsuccessful business and she will share them during the workshop. Registration is required for the five-week workshop and will cost $73. For more information or to register call 202-265-5322.


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